Week 1 - CustomerXM Learning Journey
To get started, this week we will master the basics with the Qualtrics Platform Essentials Certification.
Experience Management: A Brief Introduction
Experience Management is changing the way businesses operate. Understanding the full landscape of an organization has never been more important or more accessible than it is now. Kick start your understanding of Experience Management with this introductory module.
FREE
27 min
Planning and Designing a Survey
The survey is the backbone of data collection for XM, a well designed survey will ensure you have the data you need to make decisions. This course describes the downstream impacts of the survey, and outlines the survey design best practices to ensure quality data.
FREE
38 min
Building a Survey Project
This course provides a comprehensive guide to building and managing survey projects in Qualtrics. You'll learn to create and organize projects, use standard question types, apply logic and randomization, and configure survey-level settings for a professional experience.
FREE
73 min
Distributing a Survey Project
After building and publishing your survey, you are ready to send your survey to collect data. This course provides a comprehensive overview of survey distribution in Qualtrics. It covers various distribution methods, from anonymous links to personalized invitations, and teaches you to manage contacts, send follow-up emails, and monitor key distribution metrics.
FREE
51 min
Reporting Survey Results with Results Dashboards
Once you have completed data collection for the survey, it is time to analyze and share the results with stakeholders. In this course, you will learn how to use the Results Dashboards to customize reports and communicate findings.
FREE
60 min