Applying Best Practices in Questionnaire Design

Master the art of survey building by implementing fundamental best practices that all researchers must know in order to collect high quality data.

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About this course

Master the art of survey building by implementing fundamental best practices that all researchers must know in order to collect high quality data.

Curriculum29 min

  • Understanding Data Quality
  • The Importance of Data Quality 3 min
  • Measuring Data Quality 2 min
  • Optimizing Question Order and Survey Length
  • Ordering Questions to Reduce Bias 4 min
  • Selecting the Ideal Survey Length 3 min
  • Selecting the Right Question Types
  • Overcoming Matrix Table Misconceptions 4 min
  • Using Open Text Questions 3 min
  • Implementing Rating Questions 1 min
  • Creating Question Scales
  • Implementing Scale Point Best Practices 5 min
  • Finding the Ideal Number of Scale Points 4 min

About this course

Master the art of survey building by implementing fundamental best practices that all researchers must know in order to collect high quality data.

Curriculum29 min

  • Understanding Data Quality
  • The Importance of Data Quality 3 min
  • Measuring Data Quality 2 min
  • Optimizing Question Order and Survey Length
  • Ordering Questions to Reduce Bias 4 min
  • Selecting the Ideal Survey Length 3 min
  • Selecting the Right Question Types
  • Overcoming Matrix Table Misconceptions 4 min
  • Using Open Text Questions 3 min
  • Implementing Rating Questions 1 min
  • Creating Question Scales
  • Implementing Scale Point Best Practices 5 min
  • Finding the Ideal Number of Scale Points 4 min