- Introduction to this Course
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Welcome to XM Foundations 3 min
- Fundamentals of Human Experiences
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Humans are experience processing machines 4 min
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How people perceive experiences 1 min
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Our memories are flawed 1 min
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Attitudes influence expectations and behaviors 3 min
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The Human Experience Cycle 6 min
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Summary: Fundamentals of Human Experiences 1 min
- XM: The Path to Results
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XM powers three critical capabilities 4 min
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Four categories of XM insights 1 min
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What is Experience Management (XM)? 2 min
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Explaining X and O Data 1 min
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Six categories of X+O data insights 2 min
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Summary: XM: The Path to Results 1 min
- The Discipline of Experience Management
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Organizations manage a portfolio of experiences 1 min
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What does it mean to embed the discipline of XM? 2 min
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Introducing the XM Operating Framework 5 min
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Summary: The Discipline of Experience Management 1 min
- Key Takeaways
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Learning Resources: Introduction to Experience Management 1 min
- Test Your Knowledge
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Quiz: Introduction to Experience Management
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End of Course 1 min
Introduction to Experience Management
Gain an introduction to the discipline of experience management (XM), learn about how humans process experiences, and explore the critical capabilities XM enables in organizations.
Gain an introduction to the discipline of experience management (XM), learn about how humans process experiences, and explore the critical capabilities XM enables in organizations.